Better decisions lead to better lives and a better society.

Brian Portnoy

Brian Portnoy, Ph.D., CFA , is the founder of Shaping Wealth, a learning technology company focused on promoting financial wellbeing. Shaping Wealth delivers applied behavioral finance to financial advisors, corporations, and educational institutions in order to positively impact the lives of their clients and constituents. Brian has spent the last 25 years as an educator, writer, and investor. In his two books, The Geometry of Wealth and The Investor's Paradox, he details not only how to make better financial decisions, but also how money can figure into a meaningful life. He also has extensive investment experience in the hedge fund and mutual fund industries. Brian holds a doctorate from the University of Chicago, an undergraduate degree from the University of Michigan, and currently lives on the north side of Chicago with his wife and three children.



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